A game-changing
approach to staffing training

Discover how swissstaffing and Scheer IMC created an interactive, gamified learning platform that transforms onboarding and upskilling in the staffing industry.
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How swissstaffing is transforming staffing industry training with gamification

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swissstaffing serves as the centre of excellence for staff leasing companies in Switzerland. As an employers' association, it represents the interests of its members in policy, economic, and societal matters, actively promoting the industry's interests and working to enhance the image of temporary work.

THE PROJECT
THE CHALLENGE

No standardised training solution

The Swiss staffing industry faced a significant challenge due to the absence of standardised training for internal personnel. This gap led to frequent errors and financial losses, adversely affecting the industry's reputation and increasing the risk of stringent regulatory interventions.

 

There was a pressing need for a comprehensive training solution to ensure consistency, reduce mistakes, and uphold service quality across the sector.

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swissstaffing: Case Study Video
THE SOLUTION

A gamified digital learning platform

To address this challenge, swissstaffing collaborated with Scheer IMC to develop "staffing city," an innovative gamified digital learning platform tailored for staffing professionals, particularly newcomers to the industry. The platform offers an immersive 2D/3D city interface, episodic storytelling, and dynamic progress tracking, providing learners with an engaging and practical educational experience. Key features include:

  • Advanced storytelling and design: The platform employs advanced storytelling techniques with relatable characters, simplifying complex topics and making them accessible and engaging.
  • User-centric development: "staffing city" is tailored to meet the specific needs of staffing professionals, integrating state-of-the-art learning management systems for seamless access.
  • Gamification: Features like "Levolution" visually illustrate learners' progress by altering the appearance of the virtual city, offering motivation and a tangible record of achievement.

 

RESULT AND OUTLOOK

Satisfied users and measurable improvements

Since its launch, "staffing city" has transformed how personnel service providers in Switzerland access and engage with training materials. The platform has attracted 400 active users, with 210 participants successfully earning swissstaffing certificates upon completing the training. It has achieved a satisfaction score of 3.5 out of 4.0, reflecting high user engagement and approval.

 

Preliminary feedback indicates measurable improvements in compliance, safety awareness, and customer satisfaction. Members report better adherence to safety and legal standards, reduced fines, and improved workplace safety. Additionally, user companies benefit from more skilled personnel, enhancing operational efficiency and client relationships.

 

Building on the success of "staffing city," plans are underway to explore additional gamification elements, adaptive learning features, and incorporate earlier user feedback to refine the platform. Future developments include creating new episodes covering advanced topics and implementing robust analytics to track long-term outcomes and return on investment for user companies.

 

There is also a commitment to updating the learning content annually to maintain accuracy and relevance in the rapidly evolving industry.

Target audience
Staffing professionals in Switzerland
Learning format
Gamified digital learning platform
Result
Standardised, engaging, and scalable training
WHAT OUR CUSTOMERS SAY
Sabrina Fellmann swissstaffing
"'staffing city' has revolutionized training in our industry, making learning engaging, standardized, and highly effective."
Sabrina Fellmann
Head of Education
swissstaffing